In a effort to help it’s community in a time of need, Colorado based shoe company Altra has released a limited edition running shoes supporting the victims of the Boulder Supermarket shooting. Pledging 100% of net proceeds from the sale of the shoes to the Colorado Healing Fund. A charity dedicated to helping those in need in the state Colorado that has been fundamental in raising money for the victims and victims families of this tragedy.
- Altra’s limited edition running shoes, created to support the victims of the Boulder Supermarket shooting, demonstrate the company’s deep connection to the Colorado community, with 100% of net proceeds going to the Colorado Healing Fund. These shoes are quickly selling out, showcasing the community’s solidarity in times of need.
Altra Releases Bolder Boulder Escalante – Benefiting Victims of Tragedy
Altra released the following statement on their website while thanking everyone for their support.
“We’re incredibly saddened by the recent tragedy that occurred at a supermarket in Boulder, Colorado.
Colorado is our home, and the Boulder community is one we’re deeply connected to. It’s home to many of our employees, athletes, partners, and more.”
If you want to help and get a pair of these awesome looking shoes you better hurry. As you can imagine they are selling fast. Below are links to the Altra website and their preferred partner, JackRabbit.com.
Altra’s swift and heartfelt response to the tragedy in Boulder, Colorado, through their limited edition running shoes, exemplifies their commitment to their local community. By pledging 100% of net proceeds to the Colorado Healing Fund, they have demonstrated that unity and support can arise in the face of adversity. As these unique shoes quickly fly off the shelves, it’s a testament to the power of community coming together in times of need.